Brand Journalism & Employer Branding

Service / 04

We bring editorial depth into brand communication. Multimedia long-form, employer branding narratives and content platforms that perform on metrics, not just on aesthetics

Capabilities:

Long-form branded content microsites
Employer branding storytelling and onboarding formats
Distribution partnerships with media platforms
Recruitment-driven content campaigns
Editorial graphic design and data visualization
Performance reporting against business KPIs

Case studies:

Coca-Cola S.A.

ReGeneration Greece - branded long-form

2016

Challenge:

Drive graduates to apply for and land jobs at major Greek companies

Solution:

Multimedia long-form microsite, distributed via youth-read media platforms

Result:

Top 3 performing campaigns of the year

Coca-Cola HBC

Generation Win - employer branding

2017

Challenge:

Attract new talent in a competitive employer market

Solution:

Employer branding storytelling and onboarding narrative formats showing what life inside the company looks like

Result:

40% of the company's employees belong to Generation Y

Service / 04

Brand Journalism & Employer Branding

Capabilities:

Case studies:

Coca-Cola S.A.

Challenge:

Solution:

Result:

Coca-Cola HBC

Challenge:

Solution:

Result:

The difference between noise and narrative

Let’s talk.

+30 210 7237105 | info@brainband.gr